Privacy Policy

Effective Date: 15 September 2025

Western Commercial Finance ("Company," "we," "our," or "us") values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.wcfinance.ca or interact with our services, including our SMS communication program.

1. Information We Collect

We may collect the following types of information when you visit our website or apply for financing:

  • Personal Information:
    Name, business name, phone number, email address, address, and any financial or credit details you voluntarily provide during an application or inquiry.
  • Consent Information:
    Information you provide through checkboxes, forms, or lead ads confirming your consent to receive SMS communications.
  • Website & Technical Data:
    Information such as browser type, device identifiers, IP address, and cookie data for analytics, fraud prevention, and to improve website functionality.

2. How We Use Your Information

We use your information to:

  • Evaluate and process your loan or financing applications.
  • Communicate with you about your account or application status.
  • Send SMS messages related to loan updates, account information, or promotions (only if you've opted in).
  • Improve our website experience, marketing efforts, and customer support.
  • Comply with legal or regulatory requirements.

3. SMS Consent & Opt-Out

By submitting your contact information with explicit consent (e.g., through online forms, social media lead ads, or loan applications), you agree to receive text messages from Western Commercial Finance.

  • Message frequency varies based on your activity or application progress.
  • Standard message and data rates may apply.
  • You can reply STOP at any time to unsubscribe or HELP for assistance.

4. Data Sharing & Disclosure

We do not sell or rent your personal information.

Your information may be shared only with trusted third parties as necessary to provide our services, including:

  • Credit bureaus, lenders, or financial partners involved in loan processing.
  • IT service providers and analytics partners that help maintain our website or CRM systems.
  • Legal or regulatory bodies, if required by law.

All third-party partners are required to protect your data in accordance with applicable privacy standards.

5. Data Retention & Security

We retain personal information only as long as necessary to fulfill the purposes outlined above and comply with legal obligations.

We implement reasonable administrative, technical, and physical safeguards to prevent unauthorized access, loss, or misuse of your data.

6. Your Rights

You have the right to:

  • Request access to or correction of your personal data.
  • Withdraw consent for SMS communications at any time by replying STOP.
  • Request deletion of your personal information, subject to legal retention requirements.

To exercise these rights, contact us using the information below.

7. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updated versions will be posted on our website with a revised Effective Date. Continued use of our services after updates indicates your acceptance of the new policy.

8. Contact Us

For questions about this Privacy Policy or our data handling practices, please contact:

📞 +1 (587) 800-2033
📧 info@wcfinance.ca
📍 Calgary, Alberta, Canada